What's Trending is a social-listening and content-intelligence workspace for founders, marketers, social media managers, and agencies. It helps lean teams monitor relevant public conversations and competitor content, preserve links to original sources, and turn timely signals into focused content ideas. The product brings current public discussion and competitor material into one evidence-aware workflow so teams can research what people are talking about without losing the source behind each signal. Users can review public conversation monitoring results, track competitor content, discover trends, and organise content ideas around evidence rather than guesswork. Source-link preservation is central to the workflow: the product keeps the original references available so a team can inspect context before deciding what to create. What's Trending is designed for teams that need a practical way to connect research with content planning. It does not claim access to private social data or guarantee virality. The service offers one free preview scan, followed by published subscription options. The Weekly plan is 20 dollars per month and the Pro plan is 50 dollars per month. The public website includes product information, agent-facing documentation, privacy terms, and a blog. The core categories are social listening, content marketing, marketing analytics, competitive intelligence, social media, and SaaS. Its main value is a focused, source-backed workflow that helps small teams make useful content decisions from current public signals.
Explore more marketing tools tools on IndieHunt.
